![](http://www.fugumobile.cn/fugunew/wp-content/uploads/2018/04/maserati-1.jpg)
For the Shanghai Auto show, Fugumobile developed and set up a WeChat Beacon campaign to enhance user interaction.
Users could launch WeChat, shake their phones which would then launch VW specific content on their mobile phones.
Beacons placed at different locations around the VW booth ensured relevant content was delivered to the users based on their location.
Users were requested to sign up and leave their contact information for a test drive post interaction
![](http://www.fugumobile.cn/fugunew/wp-content/uploads/2018/04/ss2.jpg)
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![](http://www.fugumobile.cn/fugunew/wp-content/uploads/2018/04/ss1.jpg)